The New Networking

How many times have we said it? How many times have we heard it? The majority of jobs are not advertised. The only way to find out about them, and they are usually the best jobs, is by networking.

So where do job seekers go to network? Networking events that usually are populated by job seekers! That is the definition of wasting time.

Then they try chambers of commerce. Better, but as a former board member of the Manhattan Chamber of Commerce I can tell you that the solopreneurs are the ones who attend networking events, not the business owners with employees. So it is a waste of time, albeit to a lesser extent, since members know employers.

Of course, in both cases they are worth while as occasions to practice pitching and get comfortable in your own skin. Never underestimate the importance of practice!

Then there are the good events to attend: meetings of professional associations, lectures, and business networking groups. The problem with the latter is that they want business owners sitting around the table, not job seekers.

Which brings me to two suggestions. I know they work because they have worked for my career counseling clients. Now while this is “New York City-based,” I am certain there are similar possibilities elsewhere.

The idea is to network where most people don’t network. This means you have to be extra polite. Don’t make it appear that you are looking for a job. Make it appear that you are looking for a friend. And once the person becomes a friend, maybe they will be able to help with your job search. So be subtle. Be polite. Be proper. Be classy.

The first suggestion is to utilize the website www.clubfreetime.com. There you will find all sorts of events, from speakers to concerts. One client attended a concert at Carnegie Hall. He met a couple in the lobby after the performance – which, by the way, cost him a registration fee, if I remember correctly, of $4.50! They did not have to know he was sitting the “cheap seats.” Who cares? What does it matters? What matters is that, by definition, the fact that they were at the same place at the same time, meant that they had a shared interest – in this case, chamber music. A friendship developed and the husband was able to help my client land a great job. (In addition to concerts, there are also lectures, readings, tours, workshops and more.) Worse case, since it is virtually free, what’s the worst that can happen? You’ll learn something new!

The second suggest is the app Groupmuse. There you will find small classical music performances: quartets, soloists, and the like. The performances are at people’s homes. You pay $10 per performer. Here’s the idea: The host must have a nice home. After all, we are talking Manhattan! And the host will probably invite some of their friends who are more than likely in a similar socioeconomic class. In other words, these people have money. And if they have money, their either have businesses or know people with businesses. So you go to listen to the music, be polite to the attendees (none of whom will probably be able to help you, although you never know), and to be very polite to the host. One of my clients simply asked if she could help clean up. The host declined but accepted her business card. She called her and coffee led to an introduction which led to a job.

Bottom line, if you network where everyone else networks, you will get lost in the crowd. If you network where no one else networks, you may find gold “in them there hills!”

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Bruce Hurwitz, the Amazon international best selling author of The 21st Century Job Search and Immigrating to Israel, is an executive recruiter and career counselor. He has helped scores (thousands if you include attendees at his presentations) of people, including veterans, not only change jobs but, on occasion, change careers. Having successfully transitioned from academia to non-profits to the recruiting industry, he has been there and done that! A five-star rated speech writer on Fiverr, he is the host and producer of the live-interview podcast, Bruce Hurwitz Presents: MEET THE EXPERTS